Real Sisters Rising Women Business Association




Member Login

Log in

Business Strategies

  • 04/27/2012 8:31 AM | ShaChena Gibbs (Administrator)

    Mingling Business (i.e.Partnerships)

    By Royal Success

    Often when people hear the word partnership they think of two or more people filing paperwork and going into business together. But more and more you are seeing people cross promoting their businesses and referring to partnerships or “mingling” their businesses.
    Mingling means that the businesses are similar or same type and the owners decided that by combining their efforts they could accomplish more. I have done that with my travel business. I found a company that had the same ethics and directions/goals as my company and we decided to “mingle” our business to compliment each other in a win-win situation. We are both strong business owners and strong travel agents in different areas and I have a very strong marketing and social media background that the other owner needed access to. So we decided to join forces.
    Is that for everyone? No, it’s not. And it can get tricky. Since travel is 25% of my business revenue we decided to use their name for joint advertising. Yet since I do still advertise for my company on MY own; I will have to combine our company names so as to not confuse my clients too much and also “just in case” things dissolve my company brand name will remain in my clients memories.

    No matter how good the partnership/mingle goes always have a “Plan B” just in case!

    If you intend to always continue doing the business you are mingling even after you decide to end a partnership make sure that you continue to contact clients as YOUR business ie “XYZ  in Corporation with ZYC”. Keep YOUR business in the limelight when you send out information from YOUR business. You acknowledged the other business (ZYC) but you still kept YOUR name in the forefront of your clients and potential clients minds. For what if you decide to part ways if you ONLY mentioned ZYC and now you are sending information out on XYZ everyone is confused!
    Now if the person doesn’t want you to advertise your information at all you have to make a decision and only you can decide. If you are brand new to the business then it may not really matter if you don’t have clients yet or very many. If you are very established then you have more decisions to make.

    What ever decision you decide to do this method of Mingling can be great or it could be a night mare, you really have to do your due diligence and work with the person awhile to see if you are compatibly,  see how others view them and check your gut feeling and go with it.
    And no matter what always have a way out if you see this is not the best for you, and get everything in WRITING.

    Royal Success

    Royal Success
    Royality Designs Consultants

  • 04/09/2012 9:00 AM | ShaChena Gibbs (Administrator)

    7 Basic Tips for Effective Goal Setting

    By ShaChena Gibbs

    Many new entrepreneurs do not set realistic goals. We get so excited and want to do so much so fast.  Moving too quickly allows us to miss some important steps. Effective goal setting in business building is one of the keys to a successful business.

    Setting goals in your personal and professional life is extremely important if you have intention on succeeding. 

    Setting goals is not something that is difficult to do. You just really need to be committed to doing what is needed to get the task done.

    When I set goals I just think about why am I setting these goals and what do I want my end result to be. Then I get started with my simple basic steps.


    Here are 7 Basic Tips for Effective Goal Setting:

    • Decide on what area of your life you want to improve.
    • Get a journal to begin writing down your goals. Also keep track of the steps of your journey towards reaching your goals.
    • Release all negative energy and thoughts you may have. You must believe you can achieve these goals. Not only verbally saying it, you must feel it in your heart and your gut.
    • Have a brainstorm session with yourself. Think about what it will take to get to your end result. If you must do some research, then go online or visit your local library. Do what ever it takes to learn the necessary task to successfully reach your goals.
    • Set a time frame you would like to achieve your goal. It could be attached to an upcoming event or holiday. You can even just set a date that you will be comfortable with. This date can always be change if you do not succeed the first time. These are your goals. Setting goals help you take steps towards making it happen.
    • Prioritize which is most important to achieve first. Write down your top 3 to 5 goal and take action on crossing them off your list.
    • Now create a step by step action plan. Example: If you want to get your Drivers License in NY, first you must > Go to DMV to get the Drivers Manual > Go back to DMV take the Permit > Locate a driving school and take the 5 hour Drivers Class > Take driving lessons > Schedule your road test > Pass the test > Get your license.

    Do not get upset if you do not reach your goals on your first attempt. You can always start again or pick up where you left off. These are your goals to achieve no one else’s.

    Keep up the great work and Keep Rising!

    ShaChena Gibbs

    Entrepreneur,author, speaker, mentor, and Small Business Educator, ShaChena Gibbs is helping women across the US with starting a successful business from home. ShaChena Gibbs is the Founder of Real Sisters Rising, LLC an award winning National Organization for Women Entrepreneurs.

  • 03/18/2012 8:42 PM | ShaChena Gibbs (Administrator)

    How I use Pinterest for Business

    By ShaChena Gibbs

    Recently I was introduced to Pinterest from reading an article on Mobile. For many years I have been intrigued by social media communities because I made most of my power connections via social sites for Real Sisters Rising. My curiosity kicked in and I created an account, rather I requested an invitation to have a Pinterest account.

    Come Pin with Us!Once I received my invite, I added my information to my profile and begin surfing and learning how can I use this for business growth. One thing I did was look at who I was following. Among some of the big names that I was familiar with and I know they are about their business was Stacia Pierce.

    Stacia Pierce is a very stylish and business savvy entrepreneur. I went to her Pinterest profile and checked out her boards. Then I went to a few other entrepreneurs that I am familiar with their business from Facebook. After all the research I came up with my own ideas.

    Here is some useful ways I am using Pinterest for my business:

    Read more....

  • 03/15/2012 11:22 AM | ShaChena Gibbs (Administrator)
    Networking: In Living Color

    By Shalena D.I.V.A.

    What is the first thing you think of when you hear the phrase “social networking”? I immediately think of Facebook, Twitter, Linkedin, and many other online networking sites. It seems as if you can’t escape this notion of social media. Almost every company’s commercial ends with a reminder to connect with them on their various social networking sites. Even the cabNetworking In Living Colorle and local news stations incorporate their social network platforms into their segments. They ask viewers to comment on particular subjects using a certain hash tag so they can gauge their viewers’ feelings. Let’s face it: social networking is a major part of our lives.

    I have incorporated social media networking into my business and I have built a powerful platform that has connected me to thousands of people. Through my various social networks, I was able to connect with people from different states and countries that I wouldn’t have had access to without social networking. It’s amazing what anyone can do sitting behind a computer. Networking through social media is great; however, it lacks the human touch.

    Social networking as we’ve come to understand it is a powerful tool to virtually connect people, but if you wish to make a mutually beneficial business relationship, I highly suggest you get from behind your computer and attend live networking events. I have to be honest. I used to hate attending live events. I felt uncomfortable at times. I used to think that everyone was judging me. After doing some inner work; however, I realized that the only person who was judging me was me. I wasn’t quite comfortable in my own skin. Also, I used to feel as though I was forcing myself to network with people that I had no interest in getting to know on a deeper level. That was when I was in corporate America. But as an entrepreneur, I actually attend events that I want to attend with people whom I find interesting. I’ve come to find that social networking is great, but shaking someone’s hand and looking them in the eye is even better. Here are some tips on leveraging your social media networks when networking at live events.

    • 1.     Cultivate your online social media networks. Be active. Create a nice profile that shows your skills, interests, and your personality. This is important because more than likely, people will go to your social networking sites to inquire about you before they meet you in person. Let your social media sites make a great first impression.
    • 2.     Before attending a live event, do your research. Find out who’s hosting the event or speaking. Go to their social networking sites and connect with them if you can or simply glean as much information about them prior to meeting them. If you can “friend”, link up, or follow them, then do so and tell them that you are attending their event. They will look forward to seeing you.
    • 3.     This goes without saying, but make sure you have business cards you can pass out at the events with your social networking information on them as well.
    • 4.     After you attend a live event, be sure to the people you’ve met to your social networks to stay in contact and build a relationship.
    • 5.     Go to websites like Eventbrite to find live events in your area. Most of them are free.

    I did these five steps recently and met some awesome people like ShaChena Gibbs of Real Sisters Rising. I had to get out of my comfort zone to attend that live event, but it paid off in a major way. Build your social networking platforms to meet people and eventually attend live events to forge business relationships.

    Shalena D.I.V.A.Shalena D.I.V.A. is an author, speaker, and life changer. She is the creator of, the most entertaining, educational, and enlightening website for women. It is her mission to help women DISCOVER, INVEST, VALUE, AND APPRECIATE their God-given gifts and talents so they can build businesses around them.



  • 03/14/2012 9:00 AM | ShaChena Gibbs (Administrator)

    Why Cancel an Event?

    Why cancel and event, Real Sisters Rising.comMany entrepreneurs plan events for many reasons. To launch a product, celebrate an achievement, or get more business exposure. Planning events in my opinion is not an easy task. It takes a lot of strategic planning. It's great if you have a team helping you. Many entrepreneurs have to do it solo, which I don't suggest. I had to learn from experience.

    Personally I would not suggest for anyone to cancel an event, unless it's a situation out of your control. I have planned events and had a great turn out. I also had events that the turn out brought tears to my eyes because no one showed up.

    Now, I have cancelled many events because there were no pre registrations, no venue closed, the venue messed up the date or time of the event, or some other technical reason. They have been times I had no registration and I didn't understand why.

    I had to review my actions for getting the word out. Then I ask myself the following question: How was my marketing?

    Once I have evaluated and come to a conclusion on my marketing efforts then I am mindful for the next event. Meaning what to do and what not to do.

    If you must cancel an event, my final tip to is do it in a timely fashion and inform your potential guest.

    ShaChena GibbsEntrepreneur, mentor, and Small Business Educator, ShaChena Gibbs is helping women across the US with starting a successful business from home. ShaChena Gibbs is the Founder of Real Sisters Rising, LLC an award winning National Organization for Women Entrepreneurs.
  • 03/06/2012 10:52 PM | ShaChena Gibbs (Administrator)

    We are Celebrating Kiwan Fitch for Women History Month

    Kiwan Fitch, Confessions of a Welfare MomAuthor of Confessions of a Welfare Mom

    Kiwan N. Fitch is one of the founders of My Sistahz Keeper Association (MSKA).

    She has worked with various populations and organizations in the Social Service Industry for the last 16 years. These areas of involvement include: Domestic Violence, Adult and Children’s Mental Health, Incarceration and Parole, and Family/Community Organizations just to name a few.

    Ms. Fitch is a graduate of Seton Hall University’s Non-Profit Leadership Institute and Rising Tide Capital’s Community Business Academy.
    In November 2010 Ms. Fitch launched, Kiwan N. Fitch, LLC. A company she created to continue her work with women in transition as well as offer her expertise to others.

    Her first book, "Confessions of a Welfare Mom", launched fall of 2011. Currently, Ms. Fitch is a facilitating “Confessions of a Welfare Mom EmPOWERment” series workshop at the Department of Social Services in Columbia, South Carolina.

    Ms. Fitch graduated from New Jersey City University with a Bachelors degree in Sociology. She has 3 sons, ages 19, 8, and 7. She is also a foster parent to a 19 yr old young lady. Ms. Fitch recently relocated from Jersey City, NJ to Columbia, South Carolina.

    Visit Kiwan on Facebook
  • 03/05/2012 10:28 PM | ShaChena Gibbs (Administrator)

    We are Celebrating Lissette Torres for Women History Month

    Lissette Torres

    Lissette Torres

    Member Since 2010
    Bronx Chapter President

    Community Advocate, Event Planner,
    & Independent Associate

    Lissette Torres is a phenomenal woman. Celebrating her for all she does for her community. Ms. Torres has marched for many causes for her community and people rights. She is very passionate about seeing a positive change in our world.

    Lissette is an Ind. Associate with Legal Shield and our Bronx Chapter President.

    When we think of Lissette Torres we think a Woman with Power.

    Thank you Lissette just for being you!

    Visit Lissette on Facebook

  • 03/04/2012 10:12 PM | ShaChena Gibbs (Administrator)

    We are Celebrating Amina Carter for Women History Month

    Amina Carter

    Amina Carter

    Member Since: 2009
    DMV Chapter President

    Life Coach to Women

    WomanSphere by Amina, LLC is a premier consulting firm that specializes in "creating a space for women to be..." I am your Safe Space Specialist Amina Carter!

    WomanSphere by Amina is a "Woman Powered" Company dedicated to assisting women manifest their destinies and live their best lives.

    We offer premier consulting services to women who are looking to make significant, positive transformation in their lives.

    We are dedicated to healing from the inside out, it's the only way for REAL change to occur!

    Our mission is to heal and empower women from every walk of life. We are committed to providing information and tools to help women MANIFEST your DESTINY and LIVE your BEST lives!!!

    WomanSphere by Amina is a force by itself and an even more powerful vehicle when partnered with others.

    Our organization is forming alliances with other "WOMAN POWERED" groups to facilitate change and healing for women here in the United States and abroad.

    Life Consulting, Workshops, Tele-Seminares, Webinars, Retreats, Lectures, CD's, Podcasts,....and the list continues to grow.

    Visit Amina Carter on Facebook

  • 03/03/2012 10:00 PM | ShaChena Gibbs (Administrator)

    We are Celebrating Bonique Harris for Women History Month

    Meet Bonique Harris

    Bonique Harris

    Member Since: 2010
    Advisory Board Vice Chair

    Moving and Empowering through Education and Training

    CEO of Entrepreneurs Round Table Network, Author of Soon to be released book “Success Grows in Brooklyn” Motivational Speaker, Strategic Planning Coach and Co-Chair of Real Sisters Rising, LLC.  My passion is taking Communities from Poverty to Power by helping them manifest their dreams into existence, with Small Business Ownership, Strategic Financial Goal Setting and Social Development.

    Awarded a City Council Citation for Exemplary Volunteer Service by Councilman Charles Barron of Brooklyn, NY 2009 Awarded Angel Entrepreneur by Angel Power Holdings LLC. 2011, Awarded Rising Star Award by Real Sisters Rising, LLC 2011.

    Before all of the Current Public Success I started off as a Successful Mother of two beautiful girls and because of my dedication to ensure their progress in school I started volunteering for the PTA and became President of Head Start PAC which opened my heart to becoming an entrepreneur. While working for a Civil Service Agency I also started working on my Civil Duty to become a better citizen. Hearing how unhappy my co-workers were I decided I could help them realize their dreams. When you’re working on the behalf of someone else riches it’s hard to maintain your own happiness.

    Meet Bonique...visit her website

  • 03/02/2012 12:10 AM | ShaChena Gibbs (Administrator)

    We are Celebrating Ms. Andrea Cleveland

    Andrea Cleveland

    Andrea Cleveland

    Advisory Board Secretary
    Member Since 2010

    Andréa Cleveland
    is a Brooklyn native, author, dancer, actress, and Certified Professional Coach, and the CEO of Tru Transformation Coaching.  Her dedication to the true transformation of her clients and creating powerful, positive breakthroughs is what got her the name "The Butterfly Queen." Her workshops and tele-classes have proven themselves to be both dynamic in presentation, and thought provoking in nature. As a result of her drive to influence her community and the unique quality of her work, Andréa has been invited to be part of various events, locally, nationally, and internationally.

    Andréa uses her straight forward, yet friendly personality to make her clients feel comfortable all the while urging them to take the control of their lives that they need in order to realize the breakthroughs that will bring about real change. Through personal experience and professionalism, Andréa not only teaches her clients about their own personal power, but also creates a genuine atmosphere for transformation.

    Her newest endeavor, Powerfully Positive: The Power Players Club (since February 2011) is a club for young, forward thinking urbanites who are serious about creating powerful lives in all relationships and in all aspects of our lives.  The club incorporates professional life coaching through teleconferences, empowerment events and workshops.  Exclusive members are also invited to meet ups where they just mix and mingle with like-minded individuals...a fun and genuine atmosphere, with an integrated way to gain real and tangible power in their lives through the art of masterful coaching.

    Contact Andréa at or 917-386-3034.

    Request us at Powerfully Positive: The Power Players Club on Facebook!

    Visit us at


Quick Links:

Contact Us

P: (718) 218-4742



The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission and consent of, dba Real Sisters Rising, LLC. E:

 Real Sisters Rising Women Business Association Logo

Copyright 2003-2019 Real Sisters Rising Women Business Association, LLC * All Rights Reserved